Travis is an awesome guy and very very knowledgeable regarding self storage. I loved this chat with him before our talk at The European Self Storage Conference. Great guy, great chat!

Travis Morrow is the Chairman and CEO of the Store Local Corporation. He is also the president of national self storage

On today’s podcast

0:09 – Knowing Travis Morrow
1:32 – The Store Local
3:47 – How Travis got in the Self Storage Industry
4:37 – Travis developed a database to be able to track competitor information
6:20 – The #1 Travis considering superpower is keeping things moving along

7:22 – What Travis loves the most in the industry

10:12 – Podcasts are a great way to communicate

11:28 – The biggest lesson that Travis has learned

13:00 – Simplicity is the key in a modern customer experience

14:09 – Experience in feasibility and market demand studies and from a personal point of view

18:18 – The most important criteria is in the feasibility study

21:26 – Advice from Travis for a self storage owner/facility/company

26:25 – The starting point Travis recommends to improve facilities

29:15 – Quick fire round